{"id":8261,"date":"2020-03-16T20:33:00","date_gmt":"2020-03-16T20:33:00","guid":{"rendered":"https:\/\/localhost\/?page_id=8261"},"modified":"2022-10-20T12:15:03","modified_gmt":"2022-10-20T12:15:03","slug":"seo","status":"publish","type":"page","link":"https:\/\/www.bko.agency\/capabilities\/insights-growth\/seo\/","title":{"rendered":"SEO | Search Engine Optimization"},"content":{"rendered":"[vc_row type=&#8221;full_width_content&#8221; full_screen_row_position=&#8221;middle&#8221; column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; scene_position=&#8221;center&#8221; top_padding=&#8221;50&#8243; bottom_padding=&#8221;114&#8243; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; row_border_radius=&#8221;none&#8221; row_border_radius_applies=&#8221;bg&#8221; overflow=&#8221;visible&#8221; class=&#8221;why-bko-text res-padding-20 left-heading-right-content left-heading-right-content-why-bko content-center-2 why-bko-responsive-on no-left-margin&#8221; overlay_strength=&#8221;0.3&#8243; gradient_direction=&#8221;left_to_right&#8221; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221; shape_type=&#8221;&#8221;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; column_position=&#8221;default&#8221; el_class=&#8221;sub-banner-left&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/2&#8243; tablet_width_inherit=&#8221;small_desktop&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_custom_heading text=&#8221;SEO&#8221; font_container=&#8221;tag:h1|text_align:left&#8221; use_theme_fonts=&#8221;yes&#8221;][\/vc_column][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; column_position=&#8221;default&#8221; el_class=&#8221;sub-banner-right&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/2&#8243; tablet_width_inherit=&#8221;small_desktop&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_custom_heading text=&#8221;Outrank the competition. 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use_theme_fonts=&#8221;yes&#8221; css=&#8221;.vc_custom_1664540956772{margin-bottom: 18px !important;}&#8221;]<div class=\"nectar-fancy-ul\" data-list-icon=\"none\" data-animation=\"false\" data-animation-delay=\"0\" data-color=\"accent-color\" data-spacing=\"default\" data-alignment=\"left\"> \n<ul>\n<li>Technical Audit<\/li>\n<li>Market Research<\/li>\n<li>Keyword Strategy<\/li>\n<li>Competitor analysis<\/li>\n<li>Link Audit + Risk Analysis<\/li>\n<li>Server Log Analysis<\/li>\n<li>Backlink Analysis, Prospecting + Outreach<\/li>\n<li>Local SEO + Citation Management<\/li>\n<li>Content Optimization<\/li>\n<li>Structured Data Optimization<\/li>\n<li>Trust factors Analysis + Penalty Risk Mitigation<\/li>\n<li>Voice Search Optimization<\/li>\n<\/ul>\n <\/div>[\/vc_column_inner][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; overflow=&#8221;visible&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/2&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; enable_animation=&#8221;true&#8221; animation=&#8221;fade-in-from-bottom&#8221; animation_easing=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; column_padding_type=&#8221;default&#8221; gradient_type=&#8221;default&#8221; offset=&#8221;vc_col-xs-12&#8243;][vc_column_text]BKO provides industry-leading SEO consulting solutions to brands and businesses across all industries. With a decade of proven search engine optimization experience, we take a data-driven approach to increasing your organic traffic, search relevancy, and online visibility.<\/p>\n<p>SEO success today requires a fluid mix of technical SEO, user signals, conversion rate optimization, and optimized content that\u2019s relevant to both customers and search engines. Our agency is committed to ongoing improvement\u2014we continually invest in market research, training, and experimentation to refine results.<\/p>\n<p>To achieve consistent, measurable growth to your company\u2019s bottom line, we go far beyond the one-size-fits-all approach to SEO. Our search engine specialists devise and create custom strategies to drive steady gains based on your individual goals. Rather than offering a \u201cplug-and-play\u201d service, we create SEO campaigns tailored to your business needs.<\/p>\n<p>We also recognize the importance of delivering results quickly. Whether it\u2019s troubleshooting an issue with a technical audit, advising your content strategy, or reviewing your snippet strategy, we aim to show measurable results as immediately as possible.[\/vc_column_text][nectar_btn size=&#8221;small&#8221; button_style=&#8221;regular&#8221; button_color_2=&#8221;Accent-Color&#8221; icon_family=&#8221;none&#8221; el_class=&#8221;custom-work-with-us-btn with-blue-arrow&#8221; text=&#8221;Ready to move forward? Let\u2019s chat.&#8221; url=&#8221;\/contact-us\/&#8221; margin_top=&#8221;67px&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=&#8221;full_width_background&#8221; full_screen_row_position=&#8221;middle&#8221; column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; bg_color=&#8221;#ffffff&#8221; scene_position=&#8221;center&#8221; top_padding=&#8221;114&#8243; bottom_padding=&#8221;80&#8243; top_padding_tablet=&#8221;80&#8243; bottom_padding_tablet=&#8221;50&#8243; top_padding_phone=&#8221;60&#8243; bottom_padding_phone=&#8221;20&#8243; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; row_border_radius=&#8221;none&#8221; row_border_radius_applies=&#8221;bg&#8221; overflow=&#8221;visible&#8221; class=&#8221;content-center cap-faq&#8221; color_overlay=&#8221;#f7f2f2&#8243; overlay_strength=&#8221;0.3&#8243; gradient_direction=&#8221;left_to_right&#8221; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221; shape_type=&#8221;&#8221; gradient_type=&#8221;default&#8221;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; column_position=&#8221;default&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;12\/12&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_custom_heading text=&#8221;FAQ&#8221; font_container=&#8221;tag:h3|text_align:left&#8221; use_theme_fonts=&#8221;yes&#8221; css_animation=&#8221;fadeInUp&#8221;][toggles style=&#8221;minimal&#8221; accordion=&#8221;true&#8221; accordion_starting_functionality=&#8221;closed&#8221;][toggle color=&#8221;Default&#8221; heading_tag=&#8221;default&#8221; heading_tag_functionality=&#8221;default&#8221; title=&#8221;What is SEO?&#8221;][vc_column_text]<span style=\"font-weight: 400;\">Search engine optimization (SEO) is the practice of increasing the quantity and intent relevancy of your website\u2019s traffic (as well as your brand\u2019s exposure) by manipulating the organic (non-paid) rankings\/results of search engines like Google, Bing, and Yahoo. <\/span><\/p>\n[\/vc_column_text][\/toggle][toggle color=&#8221;Default&#8221; heading_tag=&#8221;default&#8221; heading_tag_functionality=&#8221;default&#8221; title=&#8221;How long will it take to see results?&#8221;][vc_column_text]On average, it takes about 3 to 6 months for optimization efforts to influence a website\u2019s rankings on search engines, depending on the competitiveness of your niche\/industry and the popularity of your target keywords.[\/vc_column_text][vc_column_text][\/vc_column_text][\/toggle][toggle color=&#8221;Default&#8221; heading_tag=&#8221;default&#8221; heading_tag_functionality=&#8221;default&#8221; title=&#8221;Do you offer any guarantees?&#8221;][vc_column_text]We do not, unfortunately. As supported by <a href=\"https:\/\/support.google.com\/webmasters\/answer\/35291?hl=en\">Google\u2019s \u201cHelpful guidelines<\/a>,\u201d \u201cNo one can guarantee a #1 ranking on Google.\u201d[\/vc_column_text][vc_column_text][\/vc_column_text][\/toggle][toggle color=&#8221;Default&#8221; heading_tag=&#8221;default&#8221; heading_tag_functionality=&#8221;default&#8221; title=&#8221;Is SEO a one-time project?&#8221;][vc_column_text]Search engines scour websites and web pages constantly for the most recent and relevant content to rank. Similarly, keyword positions never stay fixed, which means your rankings could change at any time. An effective SEO strategy must address all of these factors to put you in a position to outrank your competitors.[\/vc_column_text][\/toggle][toggle color=&#8221;Default&#8221; heading_tag=&#8221;default&#8221; heading_tag_functionality=&#8221;default&#8221; title=&#8221;How do you measure SEO success?&#8221;][vc_column_text]We don\u2019t just measure an SEO campaign\u2019s success by the increase in search engine traffic. We also take into account the rate at which visitors to your website perform desired actions, such as filling out a form, signing up for your newsletter, or buying a product. In other words, our definition of SEO success focuses on measuring increases in organic traffic and conversions.[\/vc_column_text][\/toggle][toggle color=&#8221;Default&#8221; heading_tag=&#8221;default&#8221; heading_tag_functionality=&#8221;default&#8221; title=&#8221;What makes you different from other agencies?&#8221;][vc_column_text]BKO has in-house teams of SEO specialists with experience working across a wide range of businesses, from large enterprise brands to SMEs and nonprofits. We know how to scale our efforts across verticals and optimize websites to drive conversions and profitability for our clients.<\/p>\n<p>Because we work in specialized teams, you get direct access to BKO\u2019s SEO specialists. You won\u2019t be talking to an account manager. In truth, we don\u2019t even have traditional account managers. 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