Data Visualization

SERVICES WE OFFER:

Data Visualization Workshops & Training
Data Visualization Style Guides
Interactive Data Visualizations
Infographic Reports and Infographic Design
Animated Data Videos
Digital Annual Reports & Microsites
Power BI DashBoards
Tableau Dashboards

We believe that a reliable data ecosystem requires more than just gathering information. To transform data into actionable business intelligence, your business also needs to visualize it.

The most effective way to communicate information to an audience is through visual presentation. For example, when comparing two or more data sets, such as annual revenue and marketing spend, statistical graphs, charts, or even infographics make it easier for readers to understand the comparison.

Visual representation of data is not new. But its application in the world of digital data analytics has come into focus as more businesses gravitate towards data-driven decision-making. Done correctly, visualizing information or data can drastically reduce the time it takes to compare and contrast data, identify areas that require improvement, and make informed decisions based on your findings.

Ready to move forward? Let’s chat.

FAQ

How can I use data visualization in my business?

BKO’s data visualization services are focused on transforming your complex data into actionable insights through engaging and easily understood visual media.

The goal of visualizing data is to make your data tell a story rather than sit static. In a world of numbers, percentages, trends, and patterns, clear and engaging visuals can be the key to quickly explaining the meaning and urgency of complex data to decision-makers.

What makes data visualization challenging is the process of distilling volumes of data into visual insights. BKO’s data visualization services help you simplify data to communicate your objective or value proposition better.

Does data visualization have to be complex?

Data visualization aims to make your data tell a story rather than sit static and lifeless in a PDF report or PowerPoint presentation. In a world of numbers, percentages, and spreadsheets, clear and engaging visuals can be the key to quickly explaining the meaning and urgency of complex data to decision-makers.

How can data visualization help me attract qualified leads?

Visualizing your data makes it easier to understand the characteristics shared by certain groups of prospects and customers. For example, dynamic charts can provide a visual breakdown of what percentage of leads convert into customers, where they come from, and what offers they purchased.

All this enables your business to tailor your marketing campaigns according to each stage of the consumer journey. This increases the likelihood of attracting or retaining prospects who are most likely to buy your offering.

Conversely, data visualization also helps you connect with your audience by simplifying complex ideas in a way that incents or motivates them to action like buying your product or service.

What makes you different from other agencies?

Our team is composed of industry-recognized and award-winning specialists with backgrounds with some of the leading B2B and B2C companies, from startups to enterprise organizations. And our commitment to excellence means providing unparalleled customer service, accounts that perform better than our competitors, and aligning goals so that both BKO and our clients can succeed.

We prioritize collaboration, open communication, and partnership. Because you have direct access to the team working on your brand, you’ll find our agency acts as an extension of your team, working toward your goals alongside you rather than siloed from you.